Highlights - LMA New England Annual Conference 2007

Now is the time. Time to GENERATE. What powers today’s law firm is its ability to transform clients into advocates and lawyers into successful rainmakers. And today’s law firm marketer has hundreds of ways to help make this happen.

The 2007 LMA New England Annual Conference will address the most pertinent issues facing law firms today, from business development and marketing best practices, to technology and beyond. You will discover creative, practical solutions that can be implemented immediately.

This important event is designed for legal marketers at all levels of experience, from firms of all sizes, and also has much to offer the lawyers at your firm who recognize that a partnership with the firm’s marketing team can engender tremendous benefits for them, too.

Join your peers and colleagues from across New England at this year’s Annual Conference in Boston, and let’s start GENERATING ideas!

Thursday, November 15, 2007
Special Pre-Conference Event

2:00-4:00 p.m.           Registration
4:00-5:30 p.m.           Program
5:30-7:00 p.m.           Networking Cocktail Reception

Friday November 16, 2006
Generate: Knowledge • Technology • People

8:00-8:45 a.m.           Registration
8:45-9:00 a.m.           Welcome
                                    Audra Callanan
                                   President, LMA New England

9:00-10:00 a.m.         Breakfast Session
                                    Craig Brown
                                   Making Rain by Being You

10:00-10:30 a.m. Break

10:30-11:45 a.m. Concurrent Morning Educational Sessions

11:45 a.m. -12:15 p.m. Networking and Sponsor Fair

12:15-1:15 p.m.         Lunch
                                   Ben Mezrich
                                   Author

1:15-1:45 p.m.           Break

1:45-3:00 p.m. Concurrent Afternoon Educational Sessions

3:00-4:00 p.m. Closing Reception

See Thursday Schedule
See Friday Schedule

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